As a result of productive collaboration with Fastlane agency we came up with a set of promotional content for ZTE’s flagman smartphones. Including official videos promotional video and photography content that is used in digital and printed advertisement.
The unique feature of AXON 30 is its front camera hidden under the screen. This lead us to some extraordinary decisions of camera angles to give a feeling of smartphone’s POV. Creating an official video for a new model our team accomplished all steps of production from creative concept and 3D rendering to a final edit. We supplied this project with photography services to provide marketing campaign with relevant content.
A flagman model from ZTE features powerful 64mp cameras and high-end hardware. This promotional video is aimed to highlight the smartphone’s specs and its slick design. It’s also oriented on younger audience so having sport performances helped us to focus on superior camera stabilization feature.